Everest Poker Partners with Direct 8 in France

Wednesday, 17 January 2007

Everest Poker is to take France by storm with a new sponsorship deal in association with poker TV show Direct Poker. The show will be aired weekly on one of France's most popular free digital TV channels, Direct 8.

Everest Poker is to take France by storm with a new sponsorship deal in association with poker TV show Direct Poker. The show will be aired weekly on one of France's most popular free digital TV channels, Direct 8.
A new wave of new poker television shows aired on both national and cable TV in France has led to a surge in popularity of the game in the country.
Cashing in on the phenomenon is Everest Poker which has teamed up with Direct 8 to launch Direct Poker, a live one-hour televised speed poker game during which over 100 contestants will pit their wits to win a share of the €25,000 prize pool and a seat at the World Series of Poker in July.
To become a contestant on the show, players must register online at either the Direct 8 or Everest Poker website and qualify on one of the poker room's free multi-table tournaments set-up exclusively for the show.
Direct Poker will run from January to July 2007, and the first show will air on Direct 8 on January 26. The show is open to French players residing in France only.



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