Betfair Becomes Aussie Millions Presenting Partner

Betfair Becomes Aussie Millions Presenting Partner

Friday, 28 December 2012

2013 will get off to flying start with plenty of high profile events scheduled for the first month of the year. Arguably, none are bigger than the Aussie Millions, which has just announced details of a new partnership deal.

Organisers of the Antipodean showpiece have confirmed that Betfair will act as Presenting Partner for the festival which runs at Melbourne's Crown Casino from 17 January until 3 February.

“Betfair has changed the wagering landscape in Australia with its unique betting exchange offering, whilst the Aussie Millions has introduced an innovative tournament which has heightened interest in the game of poker,” said Betfair's Aussie chief, Giles Thompson. “Already Betfair boasts close to four million customers in over 55 countries and we see this as an invaluable opportunity to engage Australians on the unparalleled benefits of exchange betting.”

Crown’s Chief Executive Officer, Greg Hawkins added, “We are thrilled to announce that Betfair will be the Presenting Partner of the Aussie Millions Poker Championship in January 2013. The Aussie Millions is Crown’s marquee poker event, and there is terrific alignment between these great, established brands. Sport is an enormous part of Australian culture and Betfair’s unique betting exchange is a fantastic complement to the Aussie Millions, and our poker patrons”.

Oliver Speidel won last year's Aussie Millions Main Event to join an exclusive club of champions that includes Gus Hansen and Lee Jones. He also pocketed a cool AUD$1,600,000 (£1.03m).

Closer to home, the next leg of Betfair's Live Series heads to Aspers in London in January. Qualifiers for the $100k Guaranteed event are up and running at Betfair Poker.

Tags: Aussie Millions, Betfair Poker